Whether you are a first-time buyer, moving up the ladder or looking to downsize, finding a property that ticks all the boxes can be a challenge.


Higgins Homes believes that whatever the budget, the design should not be compromised, which is why they recently took the title of Best Private Developer Of The Year 2019 at the First Time Buyer Readers’ Awards, one of the most acclaimed in the industry.


The judges commented that Higgins Homes’ design-led approach to building, including open-plan layouts, large windows to create light-filled rooms, as well as generous storage and private outside space, set Higgins Homes apart from other developers. They remarked how the open space is complemented with a specification that is designed to be beautiful, functional and generous.


Whether it’s a contemporary urban apartment for a first-time buyer, a rural family home, a new build or sensitive restoration, every Higgins Homes development is crafted with care and attention. With no standard house type, each scheme is designed to best complement the location and the target market, offering the best use of space and style.


This design ethos is perfectly exemplified at White + Green, situated in the increasingly cosmopolitan areas of Whitechapel and Bethnal Green. The scheme comprises four smart buildings of 144 apartments offering a range of homes to suit all. The development features studio suites, one-bedroom, two-bedroom and three-bedroom apartments together with commercial units all located around a central piazza.


Jeremy Marcus, Sales & Marketing Director at Higgins Homes, said: “Many of our customers at White + Green have been first-time buyers who have taken advantage of the Help to buy scheme.”


“We strive to provide creative solutions to ensure that the first-time buyer doesn’t have to make too many compromises, enabling them to have a home in a great location that also offers stylish and spacious space for entertaining and relaxing.”


High standards of design and specification, featuring inbuilt quality appliances and smart hotel-style bathrooms with sanitaryware from leading manufacturers, have appealed to buyers who don’t want to have to compromise on aesthetics. For the ultimate in luxury, the apartments come with underfloor heating as standard, giving a marker of the high specification that is offered by Higgins Homes.

The location is ideal for those wanting to travel into the capital for work or pleasure with current connections that are excellent and look set to improve even further with the introduction of the Elizabeth line/Crossrail at Whitechapel. The service will provide journey times of just two minutes to Liverpool street, 16 minutes to Kings Cross and three minutes to Canary Wharf.

This is an exciting area to live and for those that invest now, they will reap the benefits of the regeneration. Jeremy Marcus said: “There are already lots of artisan coffee shops, boutique stores and the popular Columbia Road market that overflows with a range of beautiful flowers and plants every Sunday. White + Green is ideal for the buyer not prepared to compromise on design, space or location.”

A one-bedroom apartment at White + Green starts from £399,500 and Help to Buy is available. For more information, visit https://www.higginshomes.co.uk/developments/white-plus-green, call 020 8003 0894 or email whiteandgreen@higginshomes.co.uk

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